Strive to produce original content 力求论文内容原创
Academic research and writing never is 100 percent original. Even the author of a paper of profound discovery and revolutionary argument must acknowledge predecessors whose foundational work has been eclipsed by the new paper. Citation of previous work always should be complete to give proper credit, as well as to indicate where new thinking begins. The point is, even the most original of papers will incorporate old material to some extent.
Yet academic writing with the most impact is writing that has not previously been read. The interest of a reader is immediately captured and held by an intellectual argument that has not been formulated and written down before. Fresh conclusions that reflect fresh research will have a reader thumbing back through a paper for its highlights. This is the value of trying for originality in academic papers—a reward that is measured in respect and superior ranking.
Striving for original content in a paper is a bulwark against plagiarism, too. A mind set upon finding “new stuff” is not nearly as likely to steal someone else's work as is a person content to cobble together “old stuff” in a way that disguises its roots. Intent separates the accidental, and often excusable, plagiarist from the person of lesser conscience who would rather expend energy swiping another's work than to labor at true discovery. Such slatternly thinking is inexcusable.